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Aubade

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Aubade is a top-of-the-range lingerie brand, an ode to femininity and its power of seduction. 
Inspired by courteous love, the choice of the name Aubade in itself brings to mind the game of seduction.
An extremely innovative approach in the 1960s initiated a mini-revolution at a time when lingerie was seen as a functional product first and foremost.
Aubade was the first brand to look at lingerie as a product for one’s pleasure and that of others, the secret and refined accomplice of eternal femininity.
Aubade communication has accompanied the development of relations between men and women throughout their last fifty years.
The 1990s marked a real turning point with the launch of the ongoing Lessons in Seduction advertising saga. Now mistresses of their seductive power, women have been having fun ever since, teasing men by dealing out suggestive and fun advice!
Aubade, is the ultimate French Art of loving.